A stretch of Manhattan’s Fifth Avenue was temporarily shut down last week so that a massive crane could deliver furniture to Jeff Bezos’ lavish NoMad penthouse — a spectacle that quickly went viral.
Video shared on TikTok showed a huge piece of furniture, fully wrapped, suspended mid-air as it was hoisted high above the intersection of Fifth Avenue and 26th Street. The area was cordoned off with caution tape, barricades, construction equipment, and moving trucks, drawing a crowd of onlookers and workers.
Dozens gathered below as the item ascended toward the top floors of 212 Fifth Avenue — the 24-story luxury building where Bezos owns five apartments spanning the top four floors, reportedly worth $119 million in total.
The moment was captured by Raffi Arslanian, owner of luxury candle company Thompson Ferrier, whose office is just a block away.
“You want to see how Jeff Bezos delivers his furniture? Let me show you,” Arslanian narrated in his video, which has since racked up over 970,000 views.
Video captures shocking way Jeff Bezos gets furniture delivered to penthouse pic.twitter.com/NdqjdT8jEN
— New York Post (@nypost) June 7, 2025
In the clip, he added with a chuckle, “I think we all can relate to this. Now back to reality, where, when we move, we get a U-Haul and do it ourselves — or at best, hire movers. We don’t shut down a street.”
Commenters on social media speculated about what was being delivered — guesses ranged from a grand piano to a hot tub. Others focused on the cost of such an operation.
Large-scale furniture moves using cranes in New York City can cost upwards of $20,000 a day and require permits to close streets. One TikToker joked, “Amazon Prime delivery — billionaire subscription.”
Another commented, “We’d all do the same if we had $100 billion.”
Bezos, currently worth an estimated $223 billion according to Forbes, purchased the five apartments between 2019 and 2021 in the former office tower overlooking Madison Square Park — cementing his place among the elite of Manhattan’s luxury property owners.
