Rules for thee, not for me! Bud Light exec demanding beer update its ‘fratty’ image is seen partying at a 2006 Harvard ‘boozefest’ where co-eds were promised a ‘safe social space for women’
- Alissa Heinerscheid, vice president of marketing for Budweiser, was seen in surfaced college photos blowing up condoms and downing bottles of beers
The Bud Light executive attempting to move the alcohol brand away from its ‘fratty’ image has appeared in old photos downing beer at a Harvard ‘boozefests.’
Alissa Heinerscheid, vice president of marketing for Budweiser, is seen in a series of leaked photos from 2005 at a Harvard social club event blowing up condoms and downing bottles of beers.
The photos came straight from Heinerscheid’s Facebook, under the album ‘Isis Senior Reverse Initiation Scavenger Hunt,’ before she deleted them.
The scavenger hunt appeared to be apart of the college’s ISIS club – which was created to be a safe haven for women.
The school newspaper referred to the club as a ‘haven of inebriated ditzes,’ according to The Daily Caller, who obtained the pictures.
Alissa Heinerscheid, vice president of marketing for Budweiser’s, was seen in a series of leaked photos from 2005 at a Harvard social club event blowing up condoms and downing bottles of beers. Pictured: Alissa Heinerscheid (right)
The photos came straight from Heinerscheid’s Facebook, under the album ‘Isis Senior Reverse Initiation Scavenger Hunt,’ before she deleted them
The scavenger hunt appeared to be apart of the college’s ISIS club – which was created to be a safe haven for women
The scavenger hunt appeared to be apart of the college’s ISIS club – which was created to be a safe haven for women
